Privacy notice

This notice explains what personal data GoFusion collects through this website, why we collect it, and what rights you have. It applies to go-fusion.co.uk only.

Who we are

GoFusion is the data controller for the personal data described here. Our registered details are GoFusion Ltd, a company registered in England and Wales under number 16477709, at Castlegate, Tickhill, Doncaster, DN11 9QU, United Kingdom. We are registered with the Information Commissioner's Office under ZB995746. You can reach us at initiate@go-fusion.co.uk.

What we collect

We only collect what you send us. If you complete the enquiry form or email us, we receive your name, organisation, role, email address, telephone number if you provide one, and whatever you write in your message.

This website does not use advertising or analytics cookies. See our cookie notice for the detail.

Why we use it

• To respond to your enquiry and, where relevant, arrange a discovery call. Our lawful basis is legitimate interests: you contacted us and expect a reply.
• To keep a record of business conversations, so we can pick up where we left off. Our lawful basis is legitimate interests in running the business.
• Where we are required to keep records by law, our lawful basis is legal obligation.
• Occasionally, to send you something we judge relevant to the enquiry you made, such as an article. Our lawful basis is legitimate interests. We do this rarely and only where it follows from what you asked us about. Every message says how to stop receiving them, and you can tell us to stop at any time by replying or by emailing initiate@go-fusion.co.uk. We will stop, and we do not need a reason.

We do not sell personal data, and we do not use it to build advertising profiles.

Who we share it with

We do not sell personal data and we do not share it for anyone else's marketing. We share it only with the service providers who run parts of this site for us, and only so far as they need it to do that.

• Web3Forms will deliver the contact form once it is connected. When you press send, what you typed is transmitted to them and forwarded to us by email, and they hold a copy for a limited period so it can be recovered if delivery fails. See their privacy policy. The form is not connected yet, so nothing currently reaches them.
• Vercel hosts the site and keeps standard server logs, which may include IP addresses, for security and reliability. The articles are assembled on their servers when you open one, so those logs cover that as well as the pages served as files. Those servers are in the United States.
• Microsoft carries our email once an enquiry reaches us. Our mailboxes run on Microsoft 365, bought through GoDaddy, who administer the accounts.

Some of these providers operate outside the United Kingdom. Where that happens we rely on [transfer mechanism] to keep your data protected to a UK standard.

Our articles are written in a content service called Sanity, and it is deliberately not on the list above. When you open an article our own server fetches the words and the photograph and sends them to you, so your browser never contacts Sanity and they never see that you visited. The same is true of every other page: this site asks your browser to load nothing from anybody else, and a test fails the build if that stops being true.

How long we keep it

Enquiries that do not become client conversations are deleted after 12 months.

Records relating to client work are kept for as long as our contract with that client requires, and after that for as long as the law requires us to keep them. Where neither a contract nor a legal duty sets a period, we keep them for six years and then delete them.

Your rights

Under UK data protection law you can ask us to:

• Give you a copy of the personal data we hold about you.
• Correct anything that is wrong.
• Delete data we no longer have a reason to keep.
• Restrict or object to how we use it.
• Stop us sending you anything. This one is absolute: if you object to direct marketing we must stop, and there is nothing for us to weigh against it.
• Provide it to you, or another provider, in a portable format.

Email initiate@go-fusion.co.uk and we will respond within one month. If you are not satisfied with our response, you can complain to the Information Commissioner's Office at ico.org.uk or on 0303 123 1113.

Security

We apply appropriate technical and organisational measures to protect personal data, including access controls and encryption in transit. No website can promise perfect security, so we also keep only what we need, for as long as we need it.

What is stored on your device

This site sets no cookies and runs no analytics. One preference, whether you chose the light or the dark ground, is kept in your browser and never sent to us. It is set out in full in the cookie and storage notice.

Changes

If this notice changes we will update the date at the top of the page. Material changes will be highlighted here.